released

Conrad: There are several possibilities. All of them will involve providing a URL linking to another website. Here are some examples:

• if the film was shown at a film festival -- a link to a page on the festival website showing the film on the schedule
• a link to a movie theater website with showtimes for the film
• a link to a review of the film which mentions that it is being shown in a theater

For non-theatrical releases, here are some other possibilities:

• for a TV movie -- a link to a network or station schedule showing the film on the schedule
• for a movie released on streaming -- a link to the streaming site's webpage for the film
• for a direct-to-video movie -- a link to a website where the video is for sale (especially an Amazon.com site if possible; Amazon owns IMDb)

These are not the only possibilities, but they are some of the main ones.

I hope this helps.