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Saturday, July 30th, 2022 3:43 AM

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IMDb staff: please delete and block these keywords ("mp," "russophobia," "male-objectification," "female-objectification")

Dear IMDb staff,

Please block and delete the following keywords:

1.  mp (41 titles)

2. russophobia (124 titles)

3. male-objectification (4361 titles)

4. female-objectification (935 titles)

1.  mp (41 titles)

I just finished auditing the vague keyword "mp." Approximately half of the 41 instances of this keyword were intended to be "military-police," while the other half were intended to be "member-of-parliament." Now that I have finished auditing this keyword, it is ready to be blocked from further use.

2. russophobia (124 titles)

The keyword "russophobia" might have a modicum of inherent value, if properly used. Wikipedia defines "Russophobia" as "dislike or fear of Russia, Russian policy, the Russian people, or Russian culture," or "intense and often irrational hatred of Russia."  If that concept is an actual plot point within a title, then it could be an appropriate keyword. But this will be rare. A title search for the word "russophobia" within all IMDb plot summaries currently yields only 2 results

The big problem with the keyword "russophobia" is that it has been subjectively overused and even abused by a contributor who likes to use the keyword where it doesn't truly belong. Over the past year I have seen this contributor apply the keyword "russophobia" to the TV show Stranger Things, factual documentaries about Vladimir Putin, movies about the military conflict in the Donbas region of Ukraine, and even the 2019 TV miniseries Chernobyl. The keyword did not belong on any of these titles. I have deleted this keyword from less than 10 titles over the past year, but I just came across it again this weekend.

Coincidentally, I believe there is currently a keyword war unfolding between two contributors (not including me) over this keyword. I do not know if this is a regular back and forth thing, but here is what I can report.  A Google cache shows that as of 3 days ago, the keyword "russophobia" was applied to 124 titles. But as I type this, it currently applies to only 18 titles. That means a fellow contributor has deleted more than 100 instances of the keyword at some point within the past 3 days. The only contributor I can think of with the wherewithal and motivation to do such a large-scale, manual purge of this keyword (rather than asking staff to simply permaban the keyword) is @bradley_kent, but he has not been seen around this message board lately. (Mr. Kent, if you read this, you are missed.) 

At any rate, because the keyword "russophobia" has an inherently high degree of subjectivity, and more importantly, because the keyword has been overused and abused by one or more contributors who insist on using this keyword to signify the contributor's own subjective interpretation of filmmakers' motivations and biases, rather than the actual, objective plots within the titles, the keyword is beyond repair and needs to be deleted and blocked from the system. 

For titles that actually do feature prejudice, bias, and xenophobia against the Russian people and people of Russian descent, a number of other good keywords are perfectly suitable, such as "xenophobia," "discrimination," "racial-discrimination," "mccarthyism," "red-scare," "house-unamerican-activities-committee," "political-repression," "red-baiting," "propaganda," "nationalism," "american-nationalism," "nationalist-propaganda," "discrimination-laws," "persecution," etc.

3. male-objectification (4361 titles)

4. female-objectification (935 titles)

The keywords "male-objectification" and "female-objectification" should also be deleted and blocked from the system. For starters, these keywords are poorly formatted. I see them a lot on various titles and have always had a hard time understanding what the keywords mean and more importantly why they were used on particular titles -- do the keywords signify that a male or female human being is being objectified, or is objectifying someone else? I asked about these keywords on this message board here, and an answer I received from @abdurahman surprised me: 

Regarding male-objectification, I've heard from people who add these keywords all the time that the movie/series itself is objectifying the male actors by presenting them topless for an extended period of time. And I also think it implies gratuitousness as well.

This is an improper use of keywords. The contributors are using these keywords to impose their own subjective views of filmmakers' motivations behind films and shows, rather than using the keywords in an objective fashion to denote the actual plots.

Currently, the keyword "male-objectification" is applied to more than 4,000 titles, and most of them do not actually involve the objectification of men or boys within the plots of the titles.

For example, the keyword is currently applied to Thor: RagnarokThe OutsidersAmerican History XThe Basketball DiariesPlanet of the Apes, the original Pet Sematary, the 1982 film Swamp Thing, the TV shows Riverdale and Supernatural, and thousands of other titles where it does not belong.

I think @abdurahman is most likely correct that contributors are using the keyword "male-objectification" simply as a synonym for "bare-chested-male." In fact, of the 4,312 titles that currently have the keyword "male-objectification," 3,121 of them also have the keyword "bare-chested-male." This statistic proves that the two keywords "male-objectification" and "bare-chested-male" are virtually interchangeable based on contributor patterns of applying them. I strongly suspect it's a similar case with the keyword "female-objectification," since more than half of the titles with that keyword also have the keywords "bare-breasts" and "female-nudity."

Given the high degree of inherent subjectivity and longstanding overuse and abuse of these keywords, "male-objectification" and "female-objectification" should be deleted and blocked from the system.

For contributors who wish to legitimately add keywords where the actual objectification of women, men, girls, or boys is a plot point within titles (which does occur in some titles -- this title is a good example), there are a number of other existing keywords that will suffice

Accepted Solution

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2 years ago

Hi @keyword_expert -

Thanks for reporting.  These keywords have now been removed and blocked.  The changes should be live on the site shortly.

Cheers!

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@Michelle​ Thank you!!!

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2 years ago

@bradley_kent @Pencho15 @abdurahman 

Good news: at long last, the "objectification" keywords have now been deleted and blocked.